Enterprise Excellence

About

Businesses which are industry leaders in sustainability that inspire others to adopt sustainable practices, in the face of increasing supply chain pressures and climate-related risks.

Award Eligibility

Environment

• Introduced environmental sustainability measures/practices aligned to Singapore's long-term net zero emissions aspiration by 2050.

Economy

• Adopted more resource-efficient operations through technology, and developed a more resilient workforce.

Social

• Demonstrated corporate social responsibility and commitment through policies and initiatives.

• Developed diversity and inclusivity-centered labour policies and initiatives.

Awareness/ Outreach

• Demonstrated efforts to raise awareness of sustainability efforts and/or promoted sustainable consumption habits (to both internal & external stakeholders).

About

Businesses which have emerged stronger by successfully re-imagining their products or business models, with positive outcomes such as improvement in efficiency.

Award Eligibility

This award is open to all Singapore-registered tourism/travel-related organisations, as well as Singapore-registered organisations that support tourism/travel-related organisations (i.e. technology companies, service providers, etc.).

• Change in business processes to adapt to the evolving business environment, via new and innovative solutions such as through technology etc.

• Demonstrated positive outcomes which addresses business challenges (e.g. impact on revenue, efficiency/productivity, customer experience, increase destination attractiveness).

About

Business which has used agile, bold, and creative marketing to effectively engage new or existing audiences despite the challenging environment. Marketing efforts should be quantifiable.

Award Eligibility

This award is open to any Singapore-registered organisation that has demonstrated marketing of a tourism/travel-related product and/or experience in Singapore. The target audience of the marketing execution must include international visitors.

Shortlisted nominees will be required to prepare additional information and/or present their entry to a panel of judges.

• Marketing results must be quantifiable (e.g. attracted 1,000 international e-visitors).

• Innovative use of content, formats and/or media.

• Marketing efforts should have greater focus on reaching international audience as its Target Audience. Domestic audience may also be targeted.

• Campaigns whose marketing efforts are rolled out in the calendar year of 2024 and 2025 are considered.